The HHAUSA Podcast

Episode 94: Jeff Bruss Rugid Gear

June 23, 2023 Chris Hamm
Episode 94: Jeff Bruss Rugid Gear
The HHAUSA Podcast
More Info
The HHAUSA Podcast
Episode 94: Jeff Bruss Rugid Gear
Jun 23, 2023
Chris Hamm

Navy Veteran Jeff Bruss wasn't brought up in a hunting family in spite of being born and raised in The Northwoods of Wisconsin. That didn't stop him from getting into archery and taking a spike buck with a bow and arrow in 1997 which lit a fire in Bruss that hasn't gone out since. 

After graduating college shortly before Y2K, Jeff landed a job in Three Lakes working for a publishing company on websites and databases. Continuing to chase whitetails would eventually lead to an elk hunt out West, where dust covered equipment inspired Bruss to develop a waterproof bow case. Soon after, Rugid Gear was born.

Thankful that he didn't have any traumatic experiences during his time in the military, Jeff did see the impact of PTSD on some of those he served with and he wanted to find a way to give back. I received an email from him in mid-April, offering his support to HHAUSA in the form of product donations that we rely on for our fundraising efforts. I cannot overstate how important relationships like the ones we have with Bruss and Rugid are to the success of our mission. Like those who carry supplies to the front line soldiers in combat, we couldn't do our job without the like of Jeff and countless other manufacturers that make up the HHAUSA family.

A great conversation that I look forward to having again, I anticipate the day that I can share the 3D range with Jeff and learn more about the fellow Wisconsinite that I now call a friend.

To learn more about Rugid Gear, check out their products at www.rugidgear.com and follow them on Instagram and YouTube.


For more information about HHAUSA and how you can support our mission, visit www.hhausa.org

To purchases HHAUSA hats, shirts, challenge coins and tumblers, visit www.hhasports.com

Show Notes

Navy Veteran Jeff Bruss wasn't brought up in a hunting family in spite of being born and raised in The Northwoods of Wisconsin. That didn't stop him from getting into archery and taking a spike buck with a bow and arrow in 1997 which lit a fire in Bruss that hasn't gone out since. 

After graduating college shortly before Y2K, Jeff landed a job in Three Lakes working for a publishing company on websites and databases. Continuing to chase whitetails would eventually lead to an elk hunt out West, where dust covered equipment inspired Bruss to develop a waterproof bow case. Soon after, Rugid Gear was born.

Thankful that he didn't have any traumatic experiences during his time in the military, Jeff did see the impact of PTSD on some of those he served with and he wanted to find a way to give back. I received an email from him in mid-April, offering his support to HHAUSA in the form of product donations that we rely on for our fundraising efforts. I cannot overstate how important relationships like the ones we have with Bruss and Rugid are to the success of our mission. Like those who carry supplies to the front line soldiers in combat, we couldn't do our job without the like of Jeff and countless other manufacturers that make up the HHAUSA family.

A great conversation that I look forward to having again, I anticipate the day that I can share the 3D range with Jeff and learn more about the fellow Wisconsinite that I now call a friend.

To learn more about Rugid Gear, check out their products at www.rugidgear.com and follow them on Instagram and YouTube.


For more information about HHAUSA and how you can support our mission, visit www.hhausa.org

To purchases HHAUSA hats, shirts, challenge coins and tumblers, visit www.hhasports.com